Fast-tracking market research with AI

If you caught View from the Top’s recent “Best Under $1M” series, you’ve already met Emma, the Wilsons, and Herman—three distinct buyer profiles hunting for properties under $1M in 10002.

In creating this series, I didn’t just serve up the best choices for three buyers—I turned weeks of market research into hours … and still got deeper, more tailored insights for each one.

Here’s how:

1⃣ Set the search parameters ($700K–$1M), which pulled ~25 listings in the LES.
2⃣ Scraped the listings, dropped them into a Google Doc, and ran them through custom prompts with razor-sharp extraction rules.
3⃣ Evaluated each property against three buyer profiles—each with unique budgets, needs, and priorities.
4⃣ Asked AI for recommendations based on exact criteria, then layered in my own market expertise to refine and rank.
5⃣ Used a custom GPT trained on my voice to generate 8 polished posts for View from the Top—then edited with my local intel so my NYC real estate edge came through loud and clear.

The result? Buyer-ready recs that nail the sweet spot between data science and street-level savvy —all in under four hours.

Check out the full walkthrough