In the HeadLinES

News, Trends, and My 10002 Cents

September 19, 2025

In the HeadLinES

Here are some of the latest news items that have hit the headlines. Your thoughts, comments, and impressions matter: Please share!

An Ikea in Manhattan? Holy Hedfryle! [The Real Deal]

Ikea is set to debut on Fifth Avenue after Ingka Investments—the retailer’s largest franchisee—partnered with Extell Development at its 570 Fifth Avenue tower. Ingka snagged 80,000 square feet of retail space, a one-third stake in the building, and preferred equity, with plans to create a “customer meeting point” as part of its city-center retail push.

The move aligns with Ikea’s $2B U.S. expansion strategy to roll out smaller, urban-friendly stores—joining global efforts in London, Paris, and San Francisco—and follows recent Fifth Ave arrivals like Prada and Gucci. Extell will hold on to a two-thirds stake, with completion slated for 2028.

Watch out, Little Brazil—Little Sweden is your new roommate. That means picanha and Swedish meatballs one block apart.

Amazon and WeWork: A Match Made in Midtown [The Real Deal]

Amazon’s big return-to-office push has left it scrambling for desks and meeting rooms. Who steps in? WeWork. The flexible office giant is brokering large short-term leases across NYC—like major expansions at 1440 Broadway, 330 West 34th Street, and 5 Manhattan West—while Amazon lines up longer-term plays like the Lord & Taylor HQ, a $350M buy at 522 Fifth Ave, and a direct lease at 10 Bryant Park.

It’s a win-win: Amazon gets space fast (months, not years), and WeWork claws back from bankruptcy with more client-driven deals.

Personally? This one’s extra exciting. My WeWork crush, CEO John Santora, was spotted at my usual location. The plot thickens...

Construction is Down. Frustration is Up. [The Real Deal]

Apartment construction in NYC is in a nosedive. Market-rate housing starts are down a staggering 67% this year. The pipeline? Shrinking fast—from 71,000 to just 47,000 units.

Why? Blame the new 485x tax abatement, which replaced 421a but came loaded with pricier labor and affordability requirements. Add in high land prices, union wages, construction costs, and steep interest rates, and developers are out.

More and more are turning to office-to-residential conversions (over 8,300 units and counting), but it’s nowhere near enough. With policy limbo and the mayoral election looming, NYC’s housing supply is still miles behind cities that are actually growing.