The best Lower East Side stories aren’t written—they’re filmed

One of the best ways to get to know a neighborhood—its people, its rhythm, its opportunities—is by being there: walking the streets , chatting with locals , soaking up the energy , and getting a true feel for what it’s like.

That’s the spirit behind More For LES.

Through this newsletter, I bring you into the 10002—sharing insights, opportunities, analysis, and that local Lower East Side lens . But let’s be real: not everyone has the time (or let’s face it, the interest) to dive into every write-up .

So let’s shake it up

We all carry recording studios in our pockets, right? That’s why I’m expanding into a new format: 1-minute video bursts—filmed right here on the streets of the LES . These “Shorts” are raw, real, and right to the point:

Neighborhood gems
Quick scenes
Candid thoughts

They’re not as deep or data-packed as the newsletter—but they give you a taste of the LES and a peek into how I see the city .

You’ll catch the More For LES Shorts series on LinkedIn—but first dibs always goes to Substack subscribers via the Notes section .

To kick things off, here’s a quick promo —a sneak peek into the vibe, voice, and visuals. The audio’s a little messy, and it’s far from polished... but that’s the point. Sometimes the best ideas come off the cuff

Hope you enjoy our Shorts, stay tuned for more, and of course—keep following along here for the deep dives

Thanks for being part of the journey